COVER_POSTERS_FF

Posters

Posters project the Roche brand and our messages in a glance. Therefore, when you design a poster, remember to use prominent pictures and strong statements.

Poster types and their uses

  1. Internal posters, for in-house information and events
     
  2. Scientific posters, for the presentation of scientific correlations
  • You can design internal posters using an horizontal split layout with white space or a full-bleed layout. 

    In the case of full bleed, choose the image carefully to ensure legibility. A darkening overlay can be placed behind the text.

    Position, font and size for the title have to follow the templates provided. Ensure that the logo zone is free of text. 

    Additional text is placed on a brightened portion of the image, whose height depends on the amount of text.

    Implementation with the Web2Publish Tool

    Roche employees can produce internal posters using the Web2Pubplish Tool. It also provides specific examples.

  • Several scientific posters have been jointly developed by a small team of researchers to address the specific needs of this user group.

    Principle

    The content of our scientific posters is subdivided into six identical modules with a blue grid. The modules can accommodate separate content items or be merged.

    Formats

    The basic format for scientific posters is DIN A3, in portrait or landscape.

    Implementation

    Templates for scientific posters are available as Microsoft Word and PowerPoint files.

Roche Tools

Media Library

Discover a wide range of images and videos about Roche and its products.

visit

Web2Publish

Download ready-to-go templates and documents for effective online and print design.

visit

Messaging Warehouse

Receive approved, guidance, messages and materials about Roche's key topics (accessible on the intranet only).

visit

Genentech Branding

Download brand guidelines, templates and discover the photo gallery.

visit

Diagnostics BrandBridge

Access the cross-BA Diagnostics marketing resource management solution for digital content management.

visit