Feel, hear, and see who we are
At Roche, we want our audiences to feel, hear, and see our Roche Brand. To do this, we have created our Brand identity.
Our Brand identity is the combination of four main elements: our Purpose, our Attributes, our stories, and our design.
- Our Purpose sits at the center of everything we do.
- Our Attributes describe who we are.
- Our stories share who we are, while engaging and inspiring our audiences.
- Our design presents Roche in a unique way that people remember.
When we communicate our Brand identity consistently and correctly, our audiences feel who we are in our Attributes, hear who we are through our stories, and see who we are through our design.
Discover a wide range of images and videos about Roche and its products.visit
Download ready-to-go templates and documents for effective online and print design.visit
Receive approved, guidance, messages and materials about Roche's key topics (accessible on the intranet only).visit
Download brand guidelines, templates and discover the photo gallery.visit
Access the cross-BA Diagnostics marketing resource management solution for digital content management.visit